The Electronic Industries Alliance (EIA) has launched a Consumer Education Initiative (CEI), a Web-based resource that provides consumers and others with information on recycling and reuse opportunities for used electronics. Participating manufac-turers include an industry statement in a variety of media, including owner’s manuals, company Web sites and product
literature, directing consumers to the CEI Web page (www.eiae.org) where they can
find recycling and reuse opportunities for used electronics in their area, including state and local collection programs, charitable organizations and recyclers that accept used electronics.

Although the initiative is voluntary, EIA encourages active company participation by maintaining and publishing a list of companies that have agreed to develop and implement programs consistent with the initiative. Participating companies include an industry statement in their product information to direct consumers to the site.